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help us turn black friday green

+ 10% extra when you buy two or more hats*

At Will & Bear, we offer more than just discounts this Black Friday—we give you the opportunity to help turn Black Friday Green. With each hat sold, we plant a native tree, helping restore Australian ecosystems. How many trees can we plant together this Black Friday?

*To claim extra 10% simply add more than 2 hats and it will be auto applied in in the cart. Cant be used with any other offer - the use of discount codes will be disabled.

Best Black Friday Hat Deals

Browse the best deals on hats this Black Friday

42 Results

Cooper Coffee | Brown Western Hat
50% off

Cooper Coffee | Brown Western Hat

4.8 (61)

Regular price $169.00 $85.00

Unit price
per 

2 colors, 4 sizes
  • S
  • M
  • L
  • XL
Cooper Bone | White Upturned Fedora
50% off

Cooper Bone | White Upturned Fedora

4.8 (61)

Regular price $169.00 $85.00

Unit price
per 

2 colors, 4 sizes
  • S
  • M
  • L
  • XL
Sawyer Sand | Wide Brim Straw Hat
50% off

Sawyer Sand | Wide Brim Straw Hat

5.0 (12)

Regular price $147.00 $74.00

Unit price
per 

4 sizes
  • S
  • M
  • L
  • XL
Percy Eucalyptus | Felt Western Hat
30% off

Percy Eucalyptus | Felt Western Hat

4.6 (48)

Regular price $192.00 $135.00

Unit price
per 

4 sizes
  • S
  • L
  • M
  • XL
Hiking hat studio front view
Hiking hat studio top view
50% off

Woodley Auburn | Scout Hat With Lanyard

4.9 (74)

Regular price $147.00 $74.00

Unit price
per 

2 colors, 4 sizes
  • S
  • M
  • L
  • XL
front view of a straw fedora hat
Top view of a paper straw hat
50% off

Calloway Bone | White Straw Felt Fedora

5.0 (4)

Regular price $135.00 $68.00

Unit price
per 

1 color, 5 sizes
  • S
  • M
  • L
  • XL
  • XXL
Austin Brown | Brown Straw Wide Brim Hat
25% off

Austin Brown | Brown Straw Wide Brim Hat

4.8 (21)

Regular price $158.00 $119.00

Unit price
per 

2 colors, 4 sizes
  • S
  • M
  • L
  • XL
Austin Sand | Straw Sun Hat
25% off

Austin Sand | Straw Sun Hat

4.8 (21)

Regular price $158.00 $119.00

Unit price
per 

2 colors, 4 sizes
  • S
  • M
  • L
  • XL
Front shot of the Archie maroon 5 panel cap
Top shot of the Archie maroon 5 panel cap
30% off

Archie Maroon | 5-Panel Vintage Cap

4.0 (1)

Regular price $56.00 $39.00

Unit price
per 

2 colors
Archie Walnut 5 panel mens cap product shot
Archie Walnut 5 panel mens cap product shot front
20% off
best-seller
New

Archie Walnut | Brown 5 Panel Cap

4.0 (1)

Regular price $56.00 $45.00

Unit price
per 

2 colors
Studio image of an Australian wool beanie with a pom pom
Australian wool beanie with pom pom
39% off

Tasman Ochre | Wool Pom Pom Beanie

4.0 (7)

Regular price $67.00 $41.00

Unit price
per 

4 colors
Tasman Moss | Forest Green Beanie
39% off

Tasman Moss | Forest Green Beanie

4.6 (127)

Regular price $67.00 $41.00

Unit price
per 

4 colors, 1 size
  • OS
Lenny Rust | Orange Bucket Hat
30% off

Lenny Rust | Orange Bucket Hat

5.0 (8)

Regular price $101.00 $71.00

Unit price
per 

4 sizes
  • S
  • M
  • L
  • XL
Perry Bone |  Beige Cord Bucket Hat
40% off

Perry Bone | Beige Cord Bucket Hat

4.1 (15)

Regular price $90.00 $54.00

Unit price
per 

3 sizes
  • S
  • M
  • L
Harvey Amber | Women’s Straw Boater
40% off

Harvey Amber | Women’s Straw Boater

4.8 (109)

Regular price $113.00 $68.00

Unit price
per 

1 size
  • OS
Front profile of a wide brim floppy hat
Top view of a wide-brim floppy hat
20% off

Anderson Camel | Floppy Felt Fedora

4.9 (335)

Regular price $147.00 $117.00

Unit price
per 

3 colors, 4 sizes
  • S
  • M
  • L
  • XL

Checkout the full range of Green Friday discounts

Score up to 60% off

* Selected Hat Styles. Limited Time.

Shop Full Range

It's our biggest sale of the year - don't miss out. And help us turn Black Friday Green

Why buy Will & Bear this Black Friday?

At Will & Bear, we offer more than just discounts. Each hat is crafted from natural materials and helps the planet. Plus, 40% of profits go to supporting tree-planting initiatives and Australian farmers. When you shop with us on Black Friday, you’re not only getting a great deal—you’re also making a difference.

Best Black Friday Hat Deals FAQs

At Will & Bear, we pride ourselves on quick delivery! Your hat ships fast, typically within 48 hours of placing your order. We ship to all regions in New Zealand, ensuring that your hat arrives in 3-8 business days depending on your location.You’ll receive a tracking number once your order is dispatched so you can monitor its progress.

Shop Our Biggest Black Friday Sale and Help Turn It Green

At Will & Bear, we take pride in offering high-quality, eco-friendly products. Our Black Friday sale is the perfect opportunity to grab your favorite hats at unbeatable prices while making a positive impact. Every purchase plants a tree, contributing to a healthier planet. This Black Friday, start your Christmas shopping early and find the perfect hat for yourself or loved ones. Our Black Friday collection includes gifts for every outdoor enthusiast.