One hat,
ten trees
Watch Film
Since the brand's inception in 2016, we have committed to planting 10 trees for every hat sold. Today, thanks for our community, we have now planted over 445 acres of Forest Gardens in Senegal, Africa. Why? Because we want to invest in a healthy environment for our future generations.
OUR IMPACT PARTNER

OUR IMPACT
0,000,000
TREES PLANTED
Thanks to our community we have contributed 2.4m trees, 973 acres Forest Gardens*. Pulled in 140k tons of carbon and changed over 12k lives. That’s a whole lot of impact.
How it works*average of 4000 trees per forest garden

ACRES OF FOREST GARDENS
Degraded farmland is tranformed into Forest Gardens
FOOTBALL FIELDS IN AREA
Large areas of soil is tranformed from dust to fertile land
TONS OF CARBON PULLED IN
Trees create long lasting carbon sinks that store carbon pulled from the atmosphere
PEOPLES LIVES CHANGED
Families grow organic food source within the trees, which also produces income
HOW IT WORKS
Creating lasting
Forest Gardens
Local community members enter a four-year training program to turn degraded land into a fertile Forest Garden (FGA). Developed by our impact partner Trees for the Furture who have 30 years of experience of planting trees across the globe. This focus on training creates a long lasting, balanced ecos-systems that are cared for for generations.


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ON THE GROUND
We visited some of Forest Garden projects to see the impact first hand.
‘Planting 1 tree is incredible, planting 10 trees can be a truly powerful thing’
JOHN LEARY - TREES DIRECTOR

GET INVOLVED
SHOP RANGE
Your purchase can have real world environemental & social impact. With each hat sold you personally offset 580kg of carbon as well as contributing to change people lives.
580kg
CO2 PER HAT
SHOP RANGE
Thats about the size of
an adult grizzley bear


