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Why Wool?

Why Wool?

Will & Bear love Australian wool, but why? Built by Mother Nature herself, wool has some pretty amazing properties. It regulates temperature, is stain and odour resistant and is one of the most re-used and recycled materials on the planet. But it doesn’t just stop there.
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Recent Posts

Winter beanie road test with @foldinthemap x Will & Bear

NZ Winter Beanie Road-test with @foldinthemap

Fold in the Map took our wool beanies on a winter road trip across Aotearoa. From icy alpine mornings to fireside nights, they put the gear to the test—proving it's...

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How to use our Removable String Cargo Bucket Hat

How to use our Removable String Cargo Bucket Hat

The Billie Cargo Bucket Hat is designed for adventure, offering both functionality and style. In this guide, we’ll show you how to make the most of its versatile features, from...

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How to Make a DIY Hat Stand

How to Make a DIY Hat Stand

Are your hats piling up with nowhere to go? A DIY hat stand is the perfect way to keep your collection organised while adding a stylish touch to your space....

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hat being folded to pack in backpack

Ultimate Guide to Crushable Hats

Welcome to our guide on crushable hats and the best ways to pack them for your travels. Let's dive in. What are crushable hats? A crushable hat refers to a...

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