Score Free Shipping Over ¥12,000 JPY

Anderson Sage is Back in Stock!

Your cart

Your cart is empty

Check out these collections.

Best Sellers

Best Sellers

Styles we can't seem to hang onto and often find proudly displayed on our walls. Crafted from natural materials like 100% Australian wool, cotton, and straw. Designed for the outdoors and made to last, these top-rated hats combine comfort, sun protection, and sustainability for everyday adventure.

39 Results

Will & Bear Beige Wool UGG Bucket Hat – Teddy Fawn – front product view showing soft suede exterior and plush wool trim, displayed on a neutral background.
Woman wearing Will & Bear Beige Wool UGG Bucket Hat – Teddy Fawn – warm and cozy hat made for chilly mornings outdoors.
best-seller
New

Teddy Fawn | Wool UGG Bucket Hat - Preorder

4.9 (48)

¥19,500

Unit price
per 

3 colors, 4 sizes
  • S
  • M
  • L
  • XL
Buck Smoke | Black Felt Cowboy Hat
Top view of the Will & Bear Buck Smoke black felt cowboy hat showcasing the signature cattleman crown shape and premium wool felt finish.
best-seller
New

Buck Smoke | Black Felt Cowboy Hat

4.9 (39)

¥17,300

Unit price
per 

4 colors, 4 sizes
  • S
  • M
  • L
  • XL
Will & Bear Levi Tusk Beige Wool Beanie crafted from 100% Australian wool, displayed on neutral background
Front view of Will & Bear Levi Tusk Beige Wool Beanie, featuring ribbed knit design and fold-over cuff
best-seller

Levi Tusk | Beige Wool Beanie

4.8 (306)

¥6,500

Unit price
per 

6 colors
  • +1 more
Will & Bear Chunky Brown Beanie made from 100% wool, displayed on neutral background
Camping adventure featuring Will & Bear Chunky Brown Beanie 100% wool, perfect for outdoor explorers
best-seller
New

Willow Brown | Chunky Brown Beanie 100% Wool

4.5 (4)

¥6,500

Unit price
per 

2 colors, 1 size
  • OS
Will & Bear off white chunky knit beanie with pom pom, displayed on neutral background
Adventure-ready look featuring Will & Bear off white chunky knit beanie worn in rugged outdoor landscape
best-seller
New

Willow Cream | Off White Beanie Chunky Knit

5.0 (5)

¥6,500

Unit price
per 

2 colors, 1 size
  • OS
Side View of Will & Bear Ranger Brown Vintage 5-Panel Cap on Neutral Background – Organic Cotton Cap with Flat Brim and Embroidered Logo.
best-seller

Ranger Brown | Vintage 5-panel cap

4.0 (9)

¥5,400

Unit price
per 

3 colors, 1 size
  • OS
Side View of Will & Bear Ranger Black 5-Panel Cap – Unisex Black Canvas Cap with Embroidered Logo.
best-seller
New

Ranger Black | Black 5-Panel Cap

4.0 (9)

¥5,400

Unit price
per 

3 colors
Will & Bear Brown 5 Panel Cap made from organic cotton, displayed on neutral background
best-seller
New

Archie Walnut | Brown 5 Panel Cap

4.0 (7)

¥5,400

Unit price
per 

2 colors
Will & Bear Hat Cleaning Sponge set with packaging on a neutral background, designed to gently clean wool felt hats.
Side-by-side view of two Will & Bear Hat Cleaning Sponges showing ergonomic shape and soft texture.
best-seller

Hat Sponge

5.0 (2)

¥1,100

Unit price
per 

Hand using the Will & Bear Hat Brush to clean a wool felt hat, demonstrating gentle maintenance on a light-coloured brim.
Will & Bear Hat Brush on a neutral background, showing curved wooden handle and natural bristles.
best-seller

Hat Brush

5.0 (9)

¥2,100

Unit price
per 

Leather hat holder clipped to suitcase handle in studio
Wide brim hat hanging from leather holder on car seat
Sold out

Leather Hat Holder | Tan Travel Strap

4.5 (2)

¥5,400

Unit price
per 

1 size
  • O/S
Will & Bear Hat Filler Foam Inserts on neutral background, designed to reduce hat sizing for a better fit.
best-seller

Hat Fillers | Foam Inserts

4.9 (460)

¥600

Unit price
per 

Will & Bear Calloway Black wide brim hat made from premium wool, photographed on a neutral backdrop.
Overhead view of the Will & Bear Calloway Black wide brim hat showing crown shape and symmetry.
best-seller

Calloway Black | Black Wide Brim Hat

4.9 (1884)

¥15,200

Unit price
per 

6 colors, 5 sizes
  • +1 more
  • S
  • M
  • L
  • XL
  • XXL
Will & Bear Gift Card for purchasing sustainable hats and accessories, the perfect gift for outdoor and travel lovers
best-seller

Gift Card

4.9 (30)

from ¥5,433

Unit price
per 

Will & Bear Levi Black Aus Wool Beanie made from 100% Australian wool, displayed on neutral background
Front view of Will & Bear Levi Black Aus Wool Beanie, crafted for warmth and sustainable living
Sold out

Levi Black | Aus Wool Beanie

4.8 (306)

¥6,500

Unit price
per 

6 colors
  • +1 more
Group of friends beside a 4x4 vehicle on a desert road trip in Levi Dark Brown beanie
Group of friends beside a 4x4 vehicle on a desert road trip in Levi Dark Brown beanie

Why Choose a Best Seller Hat from Will & Bear?

Welcome to our best selling hats collection, where you’ll find a curated selection of the styles that have won the hearts of our community! Whether you’re planning an adventurous trip or just lounging in the backyard, these hats come packed with benefits that make them a must-have. Featuring sustainable materials, these best selling hats not only support a healthier planet but are also crafted to last. Imagine enjoying a sun-soaked afternoon, knowing you're protected with our sun-shielding innovations. These aren't just hats—they're companions designed to enhance every experience, from the everyday to the extraordinary.

Each best selling hat in this collection is travel-ready, ensuring that you're always prepared for wherever life’s journey takes you. Our best selling hats have been road-tested by real people, proving their reliability in every setting: be it a bustling city or a serene beach. They've become classics in their own right, cherished for their unbeatable durability and comfort. So, sit back, relax, and explore what our best selling hats have to offer—you might just discover your new go-to favourite!

Check out our Men's Best Selling Hats and Women's Best Selling Hats.

Best Sellers FAQs

Enjoy FREE shipping on orders above $150. At Will & Bear, we pride ourselves on quick delivery! Your hat ships fast, typically within 48 hours of placing your order. We ship to all Australian states, ensuring that your hat arrives in 3-5 business days depending on your location.

For international orders, delivery times vary based on the destination and usually take between 7-14 business days. You’ll receive a tracking number once your order is dispatched so you can monitor its progress.

Explore Our Range of Best Sellers

Discover our curated collection of best selling hats that have captured the hearts of our community. Each piece reflects a harmonious blend of style, comfort, and sustainability, embodying what Will & Bear is all about. From timeless classics to contemporary favourites, our best seller hats are crafted for those who appreciate quality and thoughtful design. Dive into our collection and find the perfect side-kick for your next adventure.