Flat Brim Hats

Will & Bear offers a diverse range of flat brim hats that combine practical design with everyday versatility:

• Wool Felt Hats: Wool felt hats provide a classic look suitable for various occasions and seasons.
• Straw Hats: Perfect for sunny days, straw hats offer great ventilation and style.
• Cowboy Hats: Known for their distinctive flat brims, cowboy hats bring a rugged style to your wardrobe.
• Wide Brim Hats: Offering maximum sun protection, wide brim hats are ideal for outdoor adventures.
• Sun Hats: Designed to shield you from the sun, sun hats are both practical and stylish.

Flat brim hats are a timeless accessory crafted from materials that honour traditional skills and heritage. Among the top natural material options for creating flat brim hats we use 100% Australian wool, particularly revered for its durability, warmth, and ability to be easily shaped. Wool hats are often handmade, showcasing the artisan's craftsmanship passed down through generations. Creating a wool hat involves delicate processes that require expertise in felting, blocking, and steaming, ensuring a robust and finely finished product. Flat brim hats are not only functional but also a testament to the rich heritage that supports slow and mindful production.

Straw, another natural material commonly used in flat brim hats, heralds from traditional hat-making practices in warm weather regions. Straw hats are woven by hand, often taking days to complete a single piece. The process of creating straw hats involves selecting high-quality natural fibres such as raffia or palm, which are then meticulously braided or woven into intricate designs. This craftsmanship highlights the patience and skill required to produce these elegant headpieces. Straw hats offer excellent breathability and are ideal for sunny climates, effortlessly merging style with practicality.

For collections embracing these natural materials, explore our offerings in both Straw Hats and Wool Felt Hats.

Will & Bear’s flat brim hats are the ultimate choice for those seeking both style and practicality. Rooted in our brand values of sustainability, craftsmanship, and adventure, our hats are designed for the modern explorer.

With a commitment to providing practical sun protection, our hats are crafted with wide brims and quality materials to shield you effectively from harsh UV rays.

Perfect for those who love outdoor adventures, our hats boast a durable design, ensuring they withstand the elements while retaining their shape and look.

We believe in making products that are built to last, reflecting our dedication to the environment through sustainable practices.

Embrace the spirit of exploration with a hat that's as ready for adventure as you are, all while staying true to our values of protecting the planet and looking great.

Finding the right fit for your Flat Brim Hat is essential to both comfort and style. Each hat can have a different fit, so we recommend measuring your head before purchasing. For guidance on measuring your head size accurately, please visit our measuring your hat size tutorial.

Once your hat arrives, it’s important to make sure the fit feels perfect. We offer helpful guides on how to adjust your hat size if needed. You can learn to make your hat smaller using hat fillers, utilise your adjustable sweatband, or understand how to loosen a stiff felt hat. With these resources, your hat will be as comfortable as it is stylish, allowing you to fully enjoy your adventurous spirit.

To care for and maintain your flat brim hat, start by storing it correctly to avoid shape distortion. Use a hat rack or store it in a box to prevent dust accumulation and maintain its form. When cleaning, gently brush off dirt and debris with a soft brush. For deeper cleaning, use a damp cloth and mild detergent, but avoid soaking the hat. Air dry it in a cool place, away from direct sunlight. Avoid placing heavy items on your hat to prevent warping. Stains should be treated promptly with a spot cleaner. Remember to handle your hat with clean hands to prevent oils and dirt transferring. If you're looking for more detailed guidance, we've put together some handy hat guides. Ensure your hat’s longevity with these simple care tips.